CHAPTER 13
FORCASTIN & TRENDS
FORCASTING & TRENDS
FORCASTING – A prediction of future events or conditions
TREND – A general direction or ovement
For every trend there is a counter trend, e.g. in the late 19th century the machine-made goods vs. the handmade of the Arts and Crafts movement
Most forecasters describe several concurrent trends
TIME FRAMES & CYCLES
The symbol of the maze has been transformed by different cultures at different times
It is only hindsight that tells us which style is a classic and which is merely a fad
Time Frames and Cycles
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All life cycles follow the same basic stages:
Introduction
Growth
Maturity
Stagnation
Decline
Reincarnation
The Role of Research Groups, Exhibitions, Trade Shows, and Show Houses
Forecasting Color Trends
Chapter 13
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COLOR OF THE YEAR!
The Role of Research Groups, Exhibitions, Trade Shows, and Show Houses
Trade shows: great historic exhibitions over the years have showcased many new and up-and-coming styles: The Great Exhibition, London, 1851 (Below); the Merchandise Mart, Chicago (Right); Maison & Object, September 2012 (Left)
Chapter 13
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The Role of Research Groups, Exhibitions, Trade Shows, and Show Houses
Show House: A room by interior designer Eve Robinson for the Annual Kips Bay Show House 2010 demonstrates two trends that year: the color purple and the use of fun patterened wallpaper
Chapter 13
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Influencing Factors
Technology
Communication
Transportation
Economy
Demographics
Environment and resources
Geography and region
Politics
Spirituality and religion
Popular culture
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Technology: Karim Rashid and his digital designs
Portability in furniture design is one example; buying locally is another example of the influence of transportation
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Influencing Factors: Transportation
Fluctuations of price of goods and prosperity have major roles in design styles
An example is in window fashions shifts in home décor over two decades due to boom-and-bust economic cycles
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Influencing Factors: Economy
Influencing Factors: Demographics
The broad categories of populations to target consumption patterns include:
Age
Sex
Education
Income level
Race, ethnicity or nationality
Region
Chapter 13
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Influencing Factors: Environment and Resources
Environment and Resources: Different woods for different times: Carved oak chest, England, c. 1640–1670 (Left); Carved and veneered walnut and oak card table, England, 1700–1725 (Right)
Chapter 13
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Influencing Factors: Environment and Resources
Different woods for different times: Oak cabinet veneered with kingwood and enriched with marquetry, 1900; Recycled tropical hardwoods used today
Chapter 13
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Influencing Factors: Environment and Resources
Traditional African textiles used today
Chapter 13
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Influencing Factors: Geography and Region
Caribbean design: Veranda; The use of mosquito netting on a four-poster tester bed is an example of regional adaptation of style
Chapter 13
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Influencing Factors: Spirituality and Religion
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Santeria, which merges elements of Catholicism with beliefs of the Yoruba and Bantu people of Africa, involves the creation of altars to specific deities
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Influencing Factors: Spirituality and Religion
Pattern in different cultures: Geometric Islamic pattern
Chapter 13
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Influencing Factors: Spirituality and Religion
Pattern in different cultures: Figural and plant forms are featured in Guatemalan textiles
Chapter 13
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Current Movements Influencing Interior Design
Design in the Public Interest
Design as a Business Model
The DIY Consumer
Correlation of Fashion and Interiors
Chapter 13
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Current Movements Influencing Interior Design
Design in the Public Interest
Influencing Factors: Environment and Resources, Geography and Region, Transportation
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Current Movements Influencing Interior Design
Design as a Business Model
Influencing Factors: Economy, Technology, Communication
Collaborative work is fostered in an environment not confined by cubicles
Chapter 13
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Current Movements Influencing Interior Design
Publications aimed at the DIY
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The DIY (Do-it-yourself) Consumer
Influencing Factors: Economy, Technology, Communication, Popular Culture
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Current Movements Influencing Interior Design
The Design Center at the Merchandise Mart, Chicago, provides opportunities for walk-in customers to be referred for on-site interior design services
Chapter 13
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The DIY (Do-it-yourself) Consumer Influencing Factors: Economy, Technology, Communication, Popular Culture
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Current Movements Influencing Interior Design
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Dining room settings by customer lifestyle from retailer Ethan Allen
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The DIY (Do-it-yourself) Consumer
Influencing Factors: Economy, Technology, Communication, Popular Culture
Current Movements Influencing Interior Design
Correlation of Fashion and Interiors:
Influencing Factors: Popular Culture, Communication, Economy
Anthropologie has successfully bridged fashion, home décor, and found objects in its youth-oriented retail stores
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Chapter 13
Current Movements Influencing Interior Design
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Correlation of Fashion and Interiors:
Influencing Factors: Popular Culture, Communication, Economy
Ralph Lauren’s flagship store, New York
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Current Movements Influencing Interior Design
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Correlation of Fashion and Interiors:
Influencing Factors: Popular Culture, Communication, Economy
Wright’s guidelines for setting the buffet dinner, a new American way of entertaining, epitomized the casual and informal lifestyle after World War II in suburban America
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Current Movements Influencing Interior Design
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Correlation of Fashion and Interiors:
Influencing Factors: Popular Culture, Communication, Economy
Preindustrial techniques, such as weaving and felting, are popular now among contemporary designers of furnishing and fashion
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Current Movements Influencing Interior Design
Fashion design icons design interior furnishings: Vera Wang for the mattress company Serta; Jean Paul Gaultier wearing his signature French sailor stripe is mimicked in his seating designed for Roche Bobois
Chapter 13
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Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Current Movements Influencing Interior Design
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Fashion design icons design interior furnishings: Vivienne Westwood with the British company Cole & Son create wallpapers based on her clothing designs; Rodarte teamed up with Knoll Luxe to produce a line of textiles for interiors
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Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Current Movements Influencing Interior Design
Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Fashion designers and the world of hospitality: Diane von Furstenberg (Left); Giorgio Armani (Right)
Chapter 13
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Current Movements Influencing Interior Design
Contemporary home furnishings are influenced by traditional African clothing for women
Chapter 13
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Current Movements Influencing Interior Design
Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Coco Redfield, an edgy, Manhattan-based fashion designer and stylist, is inspired by Frank Gehry’s titanium architecture
Chapter 13
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Current Movements Influencing Interior Design
The influence of William Morris and the Arts and Crafts style can be seen in Prada’s resort collection
Chapter 13
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Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Current Movements Influencing Interior Design
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Fashion designer Alabama Chanin’s lines for apparel and home accessories incorporate recycled materials and other sustainable crafting techniques
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Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
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Two mannequins paying homage to building materials: brick and stone, New York, 2010
Chapter 13
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Correlation of Fashion and Interiors: Influencing Factors: Popular Culture, Communication, Economy
Current Movements Influencing Interior Design
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